How Much Our First Indie Game Made | No Marketing

Hello! After putting out our first game, we decided we'd do a follow-up on how we did. I go over our backgrounds, what led up to the making of Checkout, and all the numbers at one month after launch. Get Checkout here: https://store.steampowered.com/app/2969140/Checkout_Cashier_Simulator/ Other great Checkout videos: https://www.youtube.com/channel/UCU8GK9TgzQ-3slZo-I0NF_w More Stuff From Nessie Games 🦕: 🕹️ IG: https://tinyurl.com/2jz7a9su 🕹️ Twitter: https://tinyurl.com/3dh89zj5 Thanks for watching! :)

Channel: Nessie GamesGenerated by anonymousDuration: 11mPublished Mar 23, 2025Model: gemini-2.5-flash
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Video Chapters

Original Output

0:00 Starting from zero: No experience, no jobs
1:18 Moving to rural Japan to chase a dream
2:24 Stumbling upon the idea for "Checkout"
4:15 10 months of daily grinding
6:23 Launch day disaster: Steam issues
7:34 The revenue reveal: How much we made in month one
8:38 Why we think the game succeeded
10:18 The future of Nessie Games

Timestamps by StampBot 🤖
(439-how-much-our-first-indie-game-made-no-marketing)

Unprocessed Timestamp Content

0:00 Starting a new game dev journey with no experience or jobs
0:11 Michelle introduces herself and Nessie Games, her husband Steve
0:34 Steve's journey from retail to self-taught artist and programmer
1:18 Our move to rural Japan in 2021 seeking new opportunities
1:51 Re-evaluating our career paths, searching for something more fulfilling
2:24 The birth of Checkout: Cashier Simulator, an unexpected game idea
2:55 Defining our roles: Steve coding, Michelle creating pixel art and writing
3:41 Naming our studio Nessie Games after our favorite mythical creature
4:15 Ten months of daily game development fueled by passion
5:55 Surprising success with wishlists after Steam Next Fest
6:23 Launch day challenges: Steam issues, but eventually releasing Checkout
7:09 First day sales of $2,602 shocked us completely
7:34 One month in, Checkout hit $28,625 in total revenue
7:53 Reddit post highlights "terrible promo," giving us a good laugh
8:38 Our theories on Checkout's unexpected success: polish and uniqueness
9:26 Quality game, finding its audience, and the magic of indie dev
10:18 The bright future of Nessie Games, excited for new projects

Timestamps by StampBot 🤖
(439-how-much-our-first-indie-game-made-no-marketing)